I’m joined this week by my brother Chuck, who owns and runs Elevated Roast – an artisan coffee roasting company on Bainbridge Island just across the Puget Sound from Seattle. He buys and roasts direct trade single origin beans using a patented air roasting process which never burns beans, and he roasts to order to ensure freshness for his customers. We talk about why fresh is best, and how the average consumer have had the wool pulled over their eyes for so many years. There’s no reason to be drinking stale coffee beans. And for God’s sake, enough with the K-cups.
Download the music from this episode here.
